POSTER PRINTING
Poster Printing is a process where a print image is applied to a large sheet of paper. What is a poster printed on? Posters are printed on a variety of materials from strong paper to vinyl depending on where they’ll be used. Indoor posters are often printed on 170gsm poster paper. A heavier photo satin paper is used where you want colours to really stand out and images to appear as sharp as possible.
They are designed to be eye-catching and easy to read so that people will stop and take notice.
Purpose of Poster:
The main function of a poster is to capture a moving audience with a message.
Since the posters are used in public places, these must be eye-catching. That’s why most posters are a combination of a powerful visual with some text. Though sometimes a poster may be purely textual (for example works of calligraphy) or graphical. This is done to create a surprise element.
Standard Poster Sizes. The most common poster sizes are 11×17, 18×24, 24×36 and 27×40.
People come back to these classic sizes for nearly any poster you can imagine. From band posters to hang out your wall to elite marketing campaigns.
Poster art is an art form, which generally describes a form of 2-dimensional printed artwork, which is affixed to a vertical surface, typically a wall.
The poster art is best utilized to convey information about an idea, product, or event in public places through mass communication. Typically, a poster includes both text and visual elements, though not necessarily.